Not being found?
Start with crawl access, indexability and whether your important pages match a real customer need.
Your website can look good and still miss the searches that matter. We help you find the gaps, decide what to fix first and build pages that give people a reason to enquire.
Our SEO work brings together technical checks, useful content and measurement. We agree the scope around your business, your website and the customers you want to reach.
Start with crawl access, indexability and whether your important pages match a real customer need.
Review the search intent, the offer on the page and the route from a useful answer to contacting you.
Keep valuable URLs, plan redirects and check the new site before existing search traffic is put at risk.
Search engine optimization helps search engines discover and understand your pages, and helps visitors decide whether your business answers their needs. It combines technical work, clear page content and signals that support trust.
An organic visit should give a potential customer enough information to take the next step. Our review connects the search query with the page they saw and the enquiry they made; a traffic total alone misses that connection.
Illustrative example: someone comparing a CRM integration service needs to know which systems can connect, what access is required and how data will be checked. A page that only repeats “CRM integration” leaves those decisions unanswered.
Some websites need an indexing problem fixed. Others need clearer service pages or a better way to measure leads. The audit sets the priorities; the agreed plan defines the work.
Review crawling, indexing, canonicals, redirects, sitemaps and page templates. Prioritise issues affecting important pages and check fixes after release.
Website development supportMap useful searches to the right pages. Separate people researching a topic from people ready to compare a service, and reduce pages competing for the same job.
Improve titles, headings, internal links and page copy. Explain the service, answer practical questions and remove repetition that gets in the reader’s way.
Review the consistency of business details and location information. Where relevant, agree work on your Google Business Profile and pages for places you genuinely serve.
Review category and product pages, filters, duplicate URLs and the information shoppers need before ordering. Work with your store team on changes that affect navigation.
Ecommerce developmentUse available Search Console and analytics data to review queries, landing pages and tracked enquiries. Record what changed so a movement in results has context.
You should be able to see the reason for each recommendation, who owns it and what has been checked. Access, publishing responsibilities and approvals are agreed before work starts.
Identify priority services, target customers, locations and what counts as a useful enquiry. Review the website and any available search and analytics history.
Separate urgent technical issues from content improvements and longer-term work. For each task, record the affected pages, expected benefit, effort and dependencies.
Agree who updates the site and who approves copy. Check live URLs, metadata, links and tracking after release; a recommendation is not complete just because it was sent.
Compare the available evidence with the baseline. Keep a change log, account for seasonality and decide whether to continue, revise or stop an activity.
Agree the deliverables before choosing a monthly plan. This makes the proposal easier to compare and gives both teams a clear way to review the work.
| Deliverable | What it should make clear |
|---|---|
| Prioritised audit | The issue, affected URLs, supporting evidence, recommended action and priority. |
| Page and search map | Which existing pages need improvement, which gaps justify a new page and which overlapping pages need review. |
| Implementation plan | The tasks included, who will publish changes, approval steps and anything dependent on your team. |
| Content brief or edited copy | The reader’s question, the proposed page structure and the business details needed to make the copy accurate. |
| Verification notes | Which fixes were checked on the live site, what passed and what still needs attention. |
| Progress review | Search visibility, relevant visits and tracked enquiries, alongside the work completed and the next decisions. |
Answer engine optimization is often used to describe improving content for answer-led and AI search experiences. For Google, the foundations remain SEO: discoverable pages, useful information and a website people can use.
State the answer clearly and give the detail needed to use it. Explain who a service suits, what it includes and which facts depend on the project. Keep those facts consistent across the website.
Clear headings, ordinary links and suitable structured data help describe the content. Markup should match what people can see. Special AI files and extra schema are not a shortcut to being included in Google’s AI answers.
Read Google’s guidance on AI searchUse verified business details and real examples when available. We do not invent reviews, results or experience to fill a page, and we cannot guarantee a ranking or a mention in an AI answer.
A report should help you decide what to do next. We review search performance and business outcomes together, with the limits of the available data made clear.
Review the queries and pages connected to your priority services. Branded searches and broad informational traffic may behave differently from enquiries about a specific service.
Check landing-page visits and agreed conversion events, such as submitted forms. Analytics needs to be configured correctly, and an enquiry still needs your team’s qualification.
Look at the work completed, indexing changes, seasonality and website releases. A short-term rise or fall on its own does not show which activity caused it.
SEO takes time to assess. Crawling and indexing, competition, the starting condition of your site and the pace of approvals all affect when changes can be evaluated. A fixed date for a top position would be misleading.
The number and complexity of pages, markets, content needs, technical issues and implementation support affect the scope. Ask whether development, writing, reporting and local profile work are included or quoted separately.
Your priority services, customer locations, website address and an outline of recent changes are enough for an initial discussion. Where needed, agree suitable access to Search Console, analytics and the website. Keep ownership of your accounts and review who has access.
A website redesign, paid campaign or content project can change search performance. Coordinate those plans so redirects, landing pages and measurement are handled together.
Explore digital marketing servicesStraight answers to questions worth asking before you start.
No. Search results depend on many factors outside an agency’s control. We can agree the work, explain priorities, verify changes and report the evidence; we cannot promise a specific ranking.
There is no single timeline. Some fixes can be verified immediately, while search performance takes longer to evaluate as pages are crawled and indexed. The baseline, competition, work required and approval pace shape the review period.
No. For Google’s AI search experiences, established SEO practices remain relevant. Clear answers and accurate information can make pages more useful, but do not guarantee inclusion in an AI response.
Not always. Many improvements can be made within the existing site. If a template, platform or performance issue blocks the work, we explain the development needed before it is added to the scope.
Yes. SEO improves a website’s eligibility and relevance for unpaid search results. Paid search uses advertising placements and an advertising budget. Both need suitable landing pages and measurement, but their costs and reporting differ.
Yes. Page content should use your actual services, process and customer questions. Business-specific claims need your confirmation; copied passages and invented case studies are not part of the approach.
Yes. An audit can be scoped as a separate review. Share the current priorities, work history and available data so findings can be assessed without duplicating work or making assumptions about earlier changes.
Send your website URL, the services or products you want to prioritise, target locations and the kind of enquiry you want. Mention a recent redesign, traffic drop or indexing concern if it affects the discussion.
Share your website, your priority service and the customers you want to reach. We can use that context to discuss an audit or an ongoing SEO scope.
Tell us about your goals. Explore the right technology with ShreeshTech.